Here’s a peek at the hotel guest experience in the near future. With mobile phones becoming an increasingly important marketing and CRM channel, improving technology and awareness will soon allow hotel marketers to enhance the hotel guest interaction, in a very similar way to what’s described below…
 

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I did a quick survey recently called the Twitterati Dozen. This was basically an online survey with 12 questions addressed to prominent and very active Twitter users, to obtain their thoughts on Twitter use, connections, peeves, best practices and more. A big thank you to those of you who participated – the survey link was posted on [...]

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This year promises to be a challenging one for hoteliers. The internet offers a great source of inspiration and a superb platform for efficient marketing. Here is a collaborative document that shares the thoughts, ideas and best practices of 6 hospitality industry experts and bloggers on the key developments and recession-beating tips for 2009:

This document [...]

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A great guide for hoteliers (although the principles remain the same for most professions) on how to leverage the power of the internet and social networks to find a job, especially important during the current recession! View the how-to basics in the viewer below, read it online at HoteleMarketer.com or Download a copy to share.

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by Jitendra Jain, HoteleMarketer.com
Following on from the earlier articles, Back to the Future: Meet the hotel guest of 2020 (September 2008) 5 Future Developments that will revolutionize Online Hotel Marketing (October 2008), here are some thoughts on the role of Choice in successful Hotel Marketing of the future. I presented these ideas at the recent Distribution and Pricing [...]

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When the going gets tough, Hotel eMarketers play harder: As the world gets harder, better, faster, stronger in many respects, so do the ripple effects of world events. The recent attacks in Mumbai are a prime example – hotels the world over are now scrambling to take a re-look at their security measures. In terms of [...]

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I’ve been racking my brain for the last few weeks over what to write about. The interesting thing is that it’s not lack of choice that’s been the trouble…it’s too much of it! From the excitement caused by US underdog Barack Obama’s win and the promise of a brighter political future… to CNN’s Wolf Blitzer [...]

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5 Future Developments that will revolutionize Online Hotel Marketing: “For tomorrow belongs to the people who prepare for it today”, says a famous proverb…and what better fit to apply this than in the world of technology and marketing?

The breakneck speed of tech evolution is inspiring (and often scary) but the two keywords that will set [...]

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It is the year 2020. The past twelve years have been a flurry of development in the areas of design, nanotechnology, robotics, medicine, the internet, security and law. Contrary to popular opinion, the hotel industry has not been slow on the uptake. It’s been the decade of hospitality renaissance. A coming of age, an evolution [...]

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“We’ve come a long way, baby” claimed a high-spirited pop idol not so long ago, following up on the claim with an equally upbeat track. And so we have…in the world of Internet Marketing too. From the age of information (think glorified electronic brochure) on the web to the world of snappy online transactions…we’ve now [...]

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